Phillip Lim is known for his effortless cool. More importantly 3.1 Phillip Lim is known for being affordably cool at the same time. Presenting a pre-fall 2011 collection that is the epitome of simplistic elegance and femininity, Lim progresses with his wildly successful business. 40 looks strong, the collection pushes forward a rich color palette of navy blues and cognac as well as the cremes, tans, browns, and grays that we’ve come to know Lim for. While the collection does feature a few season trends like draping, leather, and sheer, the voice is in no way lost.